Whiz-Bang Toy Company wants to build close relationships with its key customers - closely cooperating with them and helping them solve problems. Whiz-Bang also interacts regularly with these customers - sharing orders, invoices, product information and price changes. What type of sales process would work best?
A) Emphasis on standardized e-commerce - with customer service
B) Emphasis on personal selling
C) Emphasis on digital self-service
D) Emphasis on both personal selling and customized e-commerce
E) Emphasis on telemarketing and order getting.
Answer: A