Marketing MCQ Marketing If an automaker conducted research that showed that members of its young, socially conscious target market (customer like Justin) were not viewing their vehicle in the desired way, the automaker may have to engage in _____ the vehicle so that customer perceptions changed.

If an automaker conducted research that showed that members of its young, socially conscious target market (customer like Justin) were not viewing their vehicle in the desired way, the automaker may have to engage in _____ the vehicle so that customer perceptions changed.

Marketing

If an automaker conducted research that showed that members of its young, socially conscious target market (customer like Justin) were not viewing their vehicle in the desired way, the automaker may have to engage in _____ the vehicle so that customer perceptions changed.

post-positioning

forecasting

repositioning

perceptual adjustment

manipulating

Answer: repositioning

Marketing MCQ

If an automaker conducted research that showed that members of its young, socially conscious target market (customer like Justin) were not viewing their vehicle in the desired way, the automaker may have to engage in _____ the vehicle so that customer perceptions changed.

If an automaker conducted research that showed that members of its young, socially conscious target market (customer like Justin) were not viewing their vehicle in the desired way, the automaker may have to engage in _____ the vehicle so that customer perceptions changed.

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