Based on lecture, which of the following would be a good example of an ancillary service seen in B2B marketing?

Based on lecture, which of the following would be a good example of an ancillary service seen in B2B marketing?



a.

Convenient free parking

b.

High quality products

c.

Products meeting the technical specifications in the contract

d.

The lowest price available

e.

Favorable credit terms



Answer: Favorable credit terms


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