Companies can employ four general branding strategies, which include: (1) multiproduct branding; (2) multibranding; (3) __________; and (4) mixed branding.

Companies can employ four general branding strategies, which include: (1) multiproduct branding; (2) multibranding; (3) __________; and (4) mixed branding.

Companies can employ four general branding strategies, which include: (1) multiproduct branding; (2) multibranding; (3) __________; and (4) mixed branding.



a.

retailer branding

b.

intermediary branding

c.

private branding

d.

brand licensing

e.

co-branding



Answer: private branding


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