Marketing MCQ Marketing If Procter & Gamble suddenly broke from its current strategy of individual branding, which guideline of choosing a brand name would they have broken?

If Procter & Gamble suddenly broke from its current strategy of individual branding, which guideline of choosing a brand name would they have broken?

Marketing

If Procter & Gamble suddenly broke from its current strategy of individual branding, which guideline of choosing a brand name would they have broken?

A. Appropriateness

B. Consistency

C. Institutional Branding

D. Protectability

Answer: b

Marketing MCQ

If Procter & Gamble suddenly broke from its current strategy of individual branding, which guideline of choosing a brand name would they have broken?

If Procter & Gamble suddenly broke from its current strategy of individual branding, which guideline of choosing a brand name would they have broken?

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