Which of the following statements regarding newspapers as an advertising medium is most accurate?
a)One benefit of newspapers is that they are often saved indefinitely, meaning their advertising has a long lifespan.
b) Online news services have rekindled an interest in print media news.
c) More cities are increasing the number of newspapers available in kiosks at mass transit stations for commuters.
d) Recycling newsprint has led to dramatic reductions in production costs.
e) Local retailers often use newspapers as their sole advertising medium.
Answer: e) Local retailers often use newspapers as their sole advertising medium.