Marketing MCQ Marketing In Moore's adopting cycle, the concept of __ refers to the many new offerings failing to survive the jump from the early adopters to the early majority groups.

In Moore's adopting cycle, the concept of __ refers to the many new offerings failing to survive the jump from the early adopters to the early majority groups.

Marketing

In Moore's adopting cycle, the concept of __ refers to the many new offerings failing to survive the jump from the early adopters to the early majority groups.

Answer: Crossing the Chasm

Marketing MCQ

In Moore's adopting cycle, the concept of __ refers to the many new offerings failing to survive the jump from the early adopters to the early majority groups.

In Moore's adopting cycle, the concept of __ refers to the many new offerings failing to survive the jump from the early adopters to the early majority groups.

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