A researcher who investigates the relationship between the loyalty program of a specific supermarket and the loyalty towards this supermarket, collects his data by questioning consumers who leave the specific supermarket on several daily periods. The sampling method used by this researcher is called:

A researcher who investigates the relationship between the loyalty program of a specific supermarket and the loyalty towards this supermarket, collects his data by questioning consumers who leave the specific supermarket on several daily periods. The sampling method used by this researcher is called:



A. Convenience sampling.

B. Simple random sampling.

C. Stratified sampling.

D. Quota sampling.



Answer: A. Convenience sampling.


Learn More :