In exporting, problems with local marketing agents can be overcome by

In exporting, problems with local marketing agents can be overcome by



A. selling intangible property to a franchisee and insisting on rules to conduct the business.


B. changing agents frequently.


C. engaging in turnkey projects and exporting process technology to foreign firms.


D. entering into cross-licensing agreements with foreign firms.


E. setting up wholly owned subsidiaries in foreign nations to handle local marketing.



Answer: E. setting up wholly owned subsidaries in foreign nations to handle local marketing


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