The type of countertrade where a firm agrees to purchase a certain amount of materials back from a country to which a sale is made is called
A. barter.
B. counterpurchase.
C. compensation.
D. switch trading.
E. buyback.
Answer: B. counterpurchase
Marketing MCQ
International Business
The type of countertrade where a firm agrees to purchase a certain amount of materials back from a country to which a sale is made is called