What is the first step in marketing research process?
A.
Implement the research plan.
B.
Report the findings.
C.
Interpret the findings.
D.
Develop a research plan.
E.
Define the problem.
Answer: E
A.
Implement the research plan.
B.
Report the findings.
C.
Interpret the findings.
D.
Develop a research plan.
E.
Define the problem.
Answer: E