GoPro employees are encouraged to participate in the "Live It, Eat It, Love It" program in which they pursue their passions outside of the office and record their experiences on GoPro products prior to commercial launch. The employee experiences provide GoPro with valuable feedback in the ________ stage of the new-product development process.

GoPro employees are encouraged to participate in the "Live It, Eat It, Love It" program in which they pursue their passions outside of the office and record their experiences on GoPro products prior to commercial launch. The employee experiences provide GoPro with valuable feedback in the ________ stage of the new-product development process.



Answer: market testing


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