Few consumers pay cash when they purchase a home. To do so would require the average consumer to save money for many, many years. Instead, most consumers take out a bank mortgage on their home-and make monthly payments until the house is paid off. By offering home mortgages, banks enable consumers to buy homes much sooner than they otherwise could. In essence, the bank is a marketer providing _____ utility.

Few consumers pay cash when they purchase a home. To do so would require the average consumer to save money for many, many years. Instead, most consumers take out a bank mortgage on their home-and make monthly payments until the house is paid off. By offering home mortgages, banks enable consumers to buy homes much sooner than they otherwise could. In essence, the bank is a marketer providing _____ utility.



A) form
B) time
C) price
D) possession
E) place






Answer: B


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