Northern Exposure is a magazine targeted to consumers who live in Northern Quebec . Given this information, you know its publisher selected its readership through __________ segmentation.

Northern Exposure is a magazine targeted to consumers who live in Northern Quebec . Given this information, you know its publisher selected its readership through __________ segmentation.



A) geographic
B) demographic
C) socioeconomic
D) benefits sought
E) behavior



Answer: A


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