The five major stages of the consumer buying decision process, in order, are
a. information search, establishment of product criteria, evaluation of alternatives, purchase, and post-purchase evaluation.
b. problem recognition, information search, evaluation of alternatives, purchase, and post-purchase evaluation.
c. problem recognition, information search, evaluation of alternatives, post-purchase evaluation and purchase.
d. information search, evaluation of alternatives, purchase, trial adoption period, and post-purchase evaluation.
e. problem recognition, purchase, evaluation of alternatives, post-purchase evaluation, and rebuy.
Answer: B