Marketing MCQ
Marketing Chapter 6
The sales forecasting method that consists of making a product available to buyers in one or more locations and measuring purchase response is
The sales forecasting method that consists of making a product available to buyers in one or more locations and measuring purchase response is
The sales forecasting method that consists of making a product available to buyers in one or more locations and measuring purchase response is
a. a market test.
b. regression analysis.
c. trend analysis.
d. a survey.
e. the Delphi technique.
Answer: A
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