Marketing MCQ Marketing Chapter 8 When the requirements associated with a new-task purchase are changed the second or third time, this is called a ___________ purchase.

When the requirements associated with a new-task purchase are changed the second or third time, this is called a ___________ purchase.

Marketing Chapter 8

When the requirements associated with a new-task purchase are changed the second or third time, this is called a ___________ purchase.

a. modified rebuy
b. continued new-task
c. contractual
d. straight rebuy
e. negotiated rebuy

Answer: A

Marketing MCQ

When the requirements associated with a new-task purchase are changed the second or third time, this is called a ___________ purchase.

When the requirements associated with a new-task purchase are changed the second or third time, this is called a ___________ purchase.

Learn More :

Share this