A ______ refers to the total sales of a product that a firm expects to sell during a specified time period under specified environmental conditions and its own marketing efforts.

A ______ refers to the total sales of a product that a firm expects to sell during a specified time period under specified environmental conditions and its own marketing efforts.

A ______ refers to the total sales of a product that a firm expects to sell during a specified time period under specified environmental conditions and its own marketing efforts.



Answer: sales forecast


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