Which of the following is true with respect to the correlation coefficient r? Marketing Chapter 8 Which of the following is true with respect to the correlation coefficient r? a) r2 = r b) r2 = | r | c) r2 = r d) r2 = | r | e) r2 can never equal r Answer: b) r2 = | r | Learn More : Share this Share on FacebookTweet on TwitterPlus on Google+