The environmental forces that affect foreign markets may differ dramatically from those affecting domestic markets. This makes a careful _______ a critical part of a successful international marketing strategy.

The environmental forces that affect foreign markets may differ dramatically from those affecting domestic markets. This makes a careful _______ a critical part of a successful international marketing strategy.


a. background check
b. regulatory analysis
c. social audit
d. environmental analysis
e. marketing statement analysis


Answer: d


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