Zappos.com, an online shoe store, offers an easy, no-hassle return procedure. This relates to the _______ of its products. Marketing Zappos.com, an online shoe store, offers an easy, no-hassle return procedure. This relates to the _______ of its products. A. relative advantage B. compatibility C. observability D. complexity E. trialability Answer: E. trialability Learn More : Share this Share on FacebookTweet on TwitterPlus on Google+