A store advertised a special sale on new, commercial quality sewing machines and offered an exceptionally low price. Jasmine Tetreault, who loves to sew, went to the store to purchase one of the machines. When she got there, the salesperson used high-pressure tactics to try and get her to buy a higher-priced model. When Jasmine insisted on looking at the advertised machine, the salesperson said that the advertised machine was not in stock. Jasmine left the store, concluding that the store was engaged in:

A store advertised a special sale on new, commercial quality sewing machines and offered an exceptionally low price. Jasmine Tetreault, who loves to sew, went to the store to purchase one of the machines. When she got there, the salesperson used high-pressure tactics to try and get her to buy a higher-priced model. When Jasmine insisted on looking at the advertised machine, the salesperson said that the advertised machine was not in stock. Jasmine left the store, concluding that the store was engaged in:


a. leader pricing.
b. value-in-use pricing.
c. price lining.
d. odd-even pricing.
e. bait pricing.

Answer: e. bait pricing.


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