Marketing MCQ Marketing According to lecture, a product/brand that is purchased once or twice every 2-3 years where the consumer conducts product Information Search in both external and internal ways is probably considered which type of product

According to lecture, a product/brand that is purchased once or twice every 2-3 years where the consumer conducts product Information Search in both external and internal ways is probably considered which type of product

Marketing

According to lecture, a product/brand that is purchased once or twice every 2-3 years where the consumer conducts product Information Search in both external and internal ways is probably considered which type of product

A. Specialty
B. Shopping
C. Commodity
D. Convenience

Answer: B. Shopping

Marketing MCQ

According to lecture, a product/brand that is purchased once or twice every 2-3 years where the consumer conducts product Information Search in both external and internal ways is probably considered which type of product

According to lecture, a product/brand that is purchased once or twice every 2-3 years where the consumer conducts product Information Search in both external and internal ways is probably considered which type of product

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