A(n) ________ is a group of firms offering a product or class of products that are close substitutes for one another.
A) community
B) task force
C) industry
D) focus group
E) umbrella brand
Answer: C
A(n) ________ is a group of firms offering a product or class of products that are close substitutes for one another.
A) community
B) task force
C) industry
D) focus group
E) umbrella brand
Answer: C