If a company sets the price of a new product high from the beginning, which of the following pricing strategies is used?
a) Skimming strategy
b) Penetration strategy
c) Rip-off strategy
Answer: a) Skimming strategy
If a company sets the price of a new product high from the beginning, which of the following pricing strategies is used?
a) Skimming strategy
b) Penetration strategy
c) Rip-off strategy
Answer: a) Skimming strategy