Marketing MCQ Marketing If the segmentation costs are too high compared to the "costs" from loss of profit by not segmenting, the segmentation intensity is

If the segmentation costs are too high compared to the "costs" from loss of profit by not segmenting, the segmentation intensity is

Marketing

If the segmentation costs are too high compared to the "costs" from loss of profit by not segmenting, the segmentation intensity is

a) too low
b) just right
c) too high

Answer: c) too high

Marketing MCQ

If the segmentation costs are too high compared to the "costs" from loss of profit by not segmenting, the segmentation intensity is

If the segmentation costs are too high compared to the "costs" from loss of profit by not segmenting, the segmentation intensity is

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