Especially popular with such companies as Procter & Gamble, marketing-mix modelling is used to allocate or reallocate expenditures.

Especially popular with such companies as Procter & Gamble, marketing-mix modelling is used to allocate or reallocate expenditures.

Especially popular with such companies as Procter & Gamble, marketing-mix modelling is used to allocate or reallocate expenditures.



Answer: TRUE


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