____________ is perhaps the toughest public policy issue now confronting the direct marketing industry.

____________ is perhaps the toughest public policy issue now confronting the direct marketing industry.

____________ is perhaps the toughest public policy issue now confronting the direct marketing industry.


A. Invasion of privacy
B. Deceptive pricing
C. Deceptive advertising
D. Irritation
E. Junk mail


Answer: A. Invasion of privacy


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