Which of the following is considered part of an augmented product rather than that of an actual product or core customer value
A. Packaging
B. Design
C. Warranty
D. Brand name
E. Product features
Answer: C. Warranty
Which of the following is considered part of an augmented product rather than that of an actual product or core customer value
A. Packaging
B. Design
C. Warranty
D. Brand name
E. Product features
Answer: C. Warranty