A(n) ________ is some combination of products, services, information, or experiences offered to consumers to satisfy a need or want.
A) market offering
B) value proposition
C) demand satisfaction
D) need proposition
E) evoked set
Answer: A
A(n) ________ is some combination of products, services, information, or experiences offered to consumers to satisfy a need or want.
A) market offering
B) value proposition
C) demand satisfaction
D) need proposition
E) evoked set
Answer: A