Which of the following is the set of benefits a company promises to deliver to customers to satisfy their needs?
A) a money-back guarantee
B) low pricing
C) customer service
D) a value proposition
E) an attribute
Answer: D
Which of the following is the set of benefits a company promises to deliver to customers to satisfy their needs?
A) a money-back guarantee
B) low pricing
C) customer service
D) a value proposition
E) an attribute
Answer: D