Marketing MCQ Marketing Chapter 12 To increase a channel's service level, the channel must provide a greater assortment of products, more add-on services, or ________.

To increase a channel's service level, the channel must provide a greater assortment of products, more add-on services, or ________.

Marketing Chapter 12

To increase a channel's service level, the channel must provide a greater assortment of products, more add-on services, or ________.

A) lower prices
B) fewer middlemen
C) faster delivery
D) more competition
E) less follow-up

Answer: C

Marketing MCQ

To increase a channel's service level, the channel must provide a greater assortment of products, more add-on services, or ________.

To increase a channel's service level, the channel must provide a greater assortment of products, more add-on services, or ________.

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