When Polaroid set the general price range of its cameras low and the markup on its film high, it was practicing ________.

When Polaroid set the general price range of its cameras low and the markup on its film high, it was practicing ________.



A) market-penetration pricing
B) market-skimming pricing
C) product line pricing
D) captive product pricing
E) price bundling


Answer: D) captive product pricing


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