Marketing MCQ Marketing Each culture contains smaller ________, or groups of people with shared value systems based on common life experiences and situations.

Each culture contains smaller ________, or groups of people with shared value systems based on common life experiences and situations.

Marketing

Each culture contains smaller ________, or groups of people with shared value systems based on common life experiences and situations.

A) aspirational groups
B) reference groups
C) subcultures
D) membership groups
E) social networks

Answer: C

Marketing MCQ

Each culture contains smaller ________, or groups of people with shared value systems based on common life experiences and situations.

Each culture contains smaller ________, or groups of people with shared value systems based on common life experiences and situations.

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