Marketing MCQ Marketing Chapter 8 In ________, the selection of the place and, consequently, prospective respondents is subjective rather than objective.

In ________, the selection of the place and, consequently, prospective respondents is subjective rather than objective.

Marketing Chapter 8

In ________, the selection of the place and, consequently, prospective respondents is subjective rather than objective.

A) quota sampling
B) convenience sampling
C) referral sampling
D) purposive sampling

Answer: b. Convenience sampling

Marketing MCQ

In ________, the selection of the place and, consequently, prospective respondents is subjective rather than objective.

In ________, the selection of the place and, consequently, prospective respondents is subjective rather than objective.

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