The management directive to reduce the number of steel suppliers is most accurately classified as which type of influence affecting business buying behavior?
A) environmental
B) organizational
C) interpersonal
D) individual
E) commercial
Answer: B
The management directive to reduce the number of steel suppliers is most accurately classified as which type of influence affecting business buying behavior?
A) environmental
B) organizational
C) interpersonal
D) individual
E) commercial
Answer: B