You are looking to advertise your new product, and you want good mass marketing coverage and low cost per exposure. You should choose ________ as your advertising media.
A) newspaper
B) radio
C) outdoor
D) television
E) direct mail
Answer: D
You are looking to advertise your new product, and you want good mass marketing coverage and low cost per exposure. You should choose ________ as your advertising media.
A) newspaper
B) radio
C) outdoor
D) television
E) direct mail
Answer: D