A(n) ________ is a good, service, or idea that creates value for both the organization and its customers by satisfying their needs and wants.
a. organization
b. industry
c. nonprofit
d. offering
e. business firm
Answer: d. offering
A(n) ________ is a good, service, or idea that creates value for both the organization and its customers by satisfying their needs and wants.
a. organization
b. industry
c. nonprofit
d. offering
e. business firm
Answer: d. offering