As a demographic that influences marketing, which of the following is true of teens?

As a demographic that influences marketing, which of the following is true of teens?



a. A small percentage of U.S. teens use social networking.
b. Not many U.S. teens own a cellphone.
c. Most teens prefer to shop online than in stores.
d. Teens' biggest purchase influence comes from friends.


Answer: d. Teens' biggest purchase influence comes from friends.


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