Creating brand awareness by featuring a product in visual media such as movies, TV shows, videogames, or Internet sites is known as _____.
a.
CGM marketing
b.
cause-related marketing
c.
product differentiation
d.
product placement
Answer: D
Creating brand awareness by featuring a product in visual media such as movies, TV shows, videogames, or Internet sites is known as _____.
a.
CGM marketing
b.
cause-related marketing
c.
product differentiation
d.
product placement
Answer: D