Marketers are more likely to take a strong stand against questionable practices when:
a. there is a lesser likelihood that the action will have harmful consequences.
b. there is a greater degree of disagreement among managerial peers that an action is harmful.
c. there is a greater degree of disagreement among managerial peers that an action is harmful.
d. there are fewer ethical problems in their organization.
Answer: d. there are fewer ethical problems in their organization.