Marketing MCQ International Marketing Chapter 4 Most traditional definitions of _____ center around the notion that it is the sum of the values, rituals, symbols, beliefs, and thought processes that are learned, shared by a group of people, and transmitted from generation to generation.

Most traditional definitions of _____ center around the notion that it is the sum of the values, rituals, symbols, beliefs, and thought processes that are learned, shared by a group of people, and transmitted from generation to generation.

International Marketing Chapter 4

Most traditional definitions of _____ center around the notion that it is the sum of the values, rituals, symbols, beliefs, and thought processes that are learned, shared by a group of people, and transmitted from generation to generation.

A. congruence

B. sensitivity

C. rituals

D. demography

E. culture

Answer: E. Culture

Marketing MCQ

Most traditional definitions of _____ center around the notion that it is the sum of the values, rituals, symbols, beliefs, and thought processes that are learned, shared by a group of people, and transmitted from generation to generation.

Most traditional definitions of _____ center around the notion that it is the sum of the values, rituals, symbols, beliefs, and thought processes that are learned, shared by a group of people, and transmitted from generation to generation.

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