Marketing MCQ Strategic Planning The recognition that groups within markets differ sufficiently enough to warrant individual marketing mixes is known as _____.

The recognition that groups within markets differ sufficiently enough to warrant individual marketing mixes is known as _____.

Strategic Planning

The recognition that groups within markets differ sufficiently enough to warrant individual marketing mixes is known as _____.

a.
targeting
b.
positioning
c.
diversification
d.
segmentation

Answer: D

Marketing MCQ

The recognition that groups within markets differ sufficiently enough to warrant individual marketing mixes is known as _____.

The recognition that groups within markets differ sufficiently enough to warrant individual marketing mixes is known as _____.

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