Which of the following is true of international marketing?
a.
The international marketer is faced with often inconsistent legal systems when it comes to monitoring environmental pollution.
b.
International marketing does not retain the basic marketing tenets of value and exchange.
c.
International marketing does not focus on stakeholders and society whose present positions are to be improved.
d.
The international marketer is subject to the same set of macroenvironmental factors as a domestic marketer.
Answer: a.
The international marketer is faced with often inconsistent legal systems when it comes to monitoring environmental pollution.