Which of the following is a useful tool for comparing the profitability of two industries?
A) the BCG matrix
B) Porter's Five Forces Model
C) the product/market expansion grid, also known as the Ansoff Matrix
D) the value chain
Answer: B
Which of the following is a useful tool for comparing the profitability of two industries?
A) the BCG matrix
B) Porter's Five Forces Model
C) the product/market expansion grid, also known as the Ansoff Matrix
D) the value chain
Answer: B