____ measures the skin's resistance or conductance to a small amount of current passed between two electrodes.
A. Electrodermal response
B. Pupillometrics
C. Dermal resolution
D. Electroencephalographic
E. Cerebral response
Answer: A
Marketing MCQ
A. Electrodermal response
B. Pupillometrics
C. Dermal resolution
D. Electroencephalographic
E. Cerebral response
Answer: A