Which of the following statements about personal selling is correct?
A.
The sales force should work separately from other marketing functions.
B.
Personal selling is a fairly new profession.
C.
Salespeople sell; they do not have a role in creating value for the customer.
D.
Many customers are unable to distinguish the salesperson from the company.
E.
The role of personal selling is very consistent from company to company.
Answer: D.
Many customers are unable to distinguish the salesperson from the company.