All of the following influence the extent to which an individual conducts an external search for information EXCEPT:
a. perceived risk
b. knowledge
c. prior experience
d. social class
e. level of interest
ANSWER: d
All of the following influence the extent to which an individual conducts an external search for information EXCEPT:
a. perceived risk
b. knowledge
c. prior experience
d. social class
e. level of interest
ANSWER: d