Carmen Corley is planning to buy a pair of running shoes. Recently, she has been noticing more Adidas advertising in magazines. This is an example of:

Carmen Corley is planning to buy a pair of running shoes. Recently, she has been noticing more Adidas advertising in magazines. This is an example of:



A) a physiological need.
B) dissonance.
C) need satisfaction.
D) selective exposure.
E) a consumer expectation.


Answer: D


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