When a consumer actually purchases a particular product it is the direct result of a
A) need.
B) want.
C) drive.
D) desire for physical well-being.
E) None of the above is more true than the others.
Answer: C
When a consumer actually purchases a particular product it is the direct result of a
A) need.
B) want.
C) drive.
D) desire for physical well-being.
E) None of the above is more true than the others.
Answer: C